Madame Alexander Dolls Archives

The-Queen-in-Procession

During her coronation in 1952 it would have been impossible to predict what impact the now legendary Queen Elizabeth would have on history and her subjects. Although her legacy was still undetermined the historical significance of this event certainly couldn’t be overlooked and a marketing opportunity just couldn’t be wasted. One such opportunist was the…

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300px-Brenda_Starr,_Reporter

Madame Alexander had many wonderful traits as both a doll maker and a business woman. Perhaps none as integral to her success as her far-sightedness. In 1964 she launched the Brenda Starr doll based on the comic strip newspaper reported which continued her tradition of using fictional characters as inspiration. The Brenda Starr doll was…

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8in wendy alex-kin

‘Kins’ is the name given to the beautiful 8in dolls made by The Alexander Doll Company starting in early 1953. The ‘Kins’ were a departure from Madame Alexander as they were made from a hard heavy and durable plastic instead of her usual composite. Although the material had changed, Madame Alexander’s strict demand for high…

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queen esther

By 1954 Madame Alexander was already quite successful in the 8 inch doll market when her attention turned to the bible. At the time it would have been impossible to fathom the legend that would surround these dolls. Soon these bible characters rank amongst the most valuable 8 inch dolls in the world. Years past…

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