Madame Alexander Dolls

Madame Alexander Dolls is a classic American success story. Beatrice Alexander was born to a working class Russian immigrant family in 1895. Her family lived in a small loft above her fathers doll hospital, which was the first such establishment in the United States.

Beatrice Alexander

It was here where the combination of the family business and her personal interest was forged into a unique passion for dolls. Driven by hr passion and her true sense of the American spirit she founded the Alexander Doll Company in 1923 at just 28 years of age.

Most startup companies did not survive the economic turmoil that was to come just a few years later in 1930. But The Alexander Doll Company and Madame Alexander Dolls were not just another company selling just any product. Madame Alexander’s spirit and exacting standards led the company through the hard times.

Soon Madame Alexander would display the trademark vision that propelled Madame Alexander Dolls to where they are today. By fusing her demands for high quality product and embracing popular culture she became one of the great innovators of her day.

The Madame Alexander Doll Company was the first doll manufacturer to license product from character from books and movies. Her landmark Alice in Wonderland, Gone With The Wind and Little Women lines can all trace their lineage back to this time.

Not satisfied with her ever growing company she continued to innovate, incorporating new techniques and technologies. Her doll company was the first to integrate hard plastics, new so called ‘sleep eyes. One of her other big successes was the launch of a full fashion model doll called Cissy in 1955, which is still made to this day.

Thanks to her reputation for quality and innovation Madame Alexander has continued to expand her doll company, launching a large and diverse product line. Her new dolls include such notable names as Disney, Eloise and The Wizard of Oz and Even The Rockets.

Sadly in October of 1990 Madame Alexander passed away at the age of 95. One can only assume her life was joyous and fulfilling as she saw her company, her passion and Madame Alexander Dolls all become benchmarks for quality.

Elizabeth Ann Washington

Madame Alexander Dolls

Here is a video of a lovely Madame Alexander doll collection.

Vintage Madame Alexander Dolls

Here is a doll from the 60′s in the polish outfit.

Madame Alexander Dolls Value

We received many requests for information about the value of Madame Alexander Dolls. We are looking for a reliable resource where we can refer our fans.

Elizabeth Ann Washington